There’s a lot of noise out there. Let Consociate help you plan strategically to deliver the messaging that will grow your company today and prepare it for tomorrow.
We bring vast expertise to all aspects of media relations, including:
Op-eds and bylined articles
A bylined article written with the assistance of a Consociate team member is one of the best ways to deliver your unfiltered message to those whom you are trying to reach. Be it an op-ed for a media outlet, a contribution or guest column for a leading website, a trade article, long-form piece or even a simple letter to the editor, our seasoned wordsmiths are highly skilled in grabbing the reader’s attention on a timely subject, making the argument, then delivering a powerful conclusion or call to action. Every piece is carefully prepared to meet a client’s objectives, style, experience and audience.
Outreach planning and execution
Having a message is one thing. Delivering it is another. Consociate can help create an outreach planning matrix designed to deliver a steadily increasing drumbeat of branded, positive news of interest to the media that will create awareness and understanding of brand, executives and spokespeople, as well as products and services – conferences, printed products, publications, surveys and more. Consociate will identify opportunities and trends concentrating on hot topics and develop pitches that align with media vehicles and target audiences. Ongoing media monitoring will help us identify opportunities and measure results.
Media relationship building
While the world is increasingly virtual, the value of face-to-face interaction must not be overlooked. At Consociate, we use our relationships with the media in local markets to introduce you to – and form a mutually beneficial relationship with – the writers, editors and outlets that have such an impact on your organization.
Whether the goal is to boost revenue, attract new donors, increase website conversions, penetrate new markets or more, the development of a sound marketing strategy is crucial. Consociate can help.
It’s one thing to tell people your story. Let us help you show them.