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Billy Joel might as well have been giving a concert at the University of Missouri that morning. Harry Truman, Doris Day, Red China, Johnnie Ray South Pacific, Walter Winchell, Joe DiMaggio Joe McCarthy, Richard Nixon, Studebaker, television North Korea, South Korea, Marilyn Monroe My Advanced Reporting class was minutes from…
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Being honest here. Gratitude is hard. Sure, being grateful comes easy sitting around the Thanksgiving table with family and friends, a homecooked meal waiting. In a blink the food’s gone, and our feeds are filled with Black Friday tempts and Cyber Monday deals. Then onto the Christmas frenzy of trying…
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When you’re told you get to write your own column and you begin by talking about agility with dogs, you wonder if you’ll get the go-ahead to write a second column. Promise you, I’ll make this worth the read. The smartest dog on the planet is my shadow, a 9-pound…
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Data matters. But too much data overwhelms. As public relations and marketing specialists, we know that authentic storytelling resonates more than statistics and numbers. But combining both is almost always the best route to go to make your audience engage effectively with your brand. The truth is we remember data…
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In this era of shrinking newsrooms, seasoned public relations professionals have never been more valuable. It’s no secret that former reporters and editors often transition into careers as PR pros and one of the top skills they bring to the table is media relations. If no one on your staff…
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