Category: Business Talk

Don’t Overlook Email Marketing As Part of Your Digital Strategy

With an inbox as full as a teenager’s closet, maybe you think email marketing has fallen by the wayside. Who has time to read all the emails they get in a day? By the same logic, though, if your competitors are communicating with your audience by email, shouldn’t you? Suffice…

Once Upon a Time… What’s Your Story?

By Stephanie Heinatz “Dad, can you tell me the story again of how you and Mom met?” I’m not sure what sparked young William Heinatz to pipe up from the back seat of our family mobile recently while driving home at the end of a productive work-school-camp summer day. But…