Author: Stephanie H

The Three-Legged Stool Approach to Telling Stories, Pitching Journalists


By Stephanie Heinatz, Consociate Media Partner Back in the day, while working as a newspaper journalist, I learned early on my biggest weakness. I was addicted to story. To human conflict and how people overcome adversity. To the tales of people doing good for each other…just because. My first newspaper…
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The Marathon of Business


By Stephanie Heinatz You didn’t think this was going to be easy, did you? It was mile 14 of the 2019 Richmond Marathon and those were the words of my father, an experienced endurance athlete, Boston Marathon veteran, and retired U.S. Army sergeant major, as he jogged alongside me for…
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Consociate Media Expands, Welcomes Acclaimed Virginia Wine Marketer Michael Kimball to Team


Formerly of The Williamsburg Winery, addition to Consociate Media launches new partnership between the two companies. GLOUCESTER and WILLIAMSBURG, Virginia – Stephanie Heinatz, Managing Partner of Consociate Media, and Patrick G. Duffeler, Founder and Chairman of The Williamsburg Winery, are pleased to announce that following eight years serving in various…
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Once Upon a Time… What’s Your Story?


By Stephanie Heinatz “Dad, can you tell me the story again of how you and Mom met?” I’m not sure what sparked young William Heinatz to pipe up from the back seat of our family mobile recently while driving home at the end of a productive work-school-camp summer day. But…
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Middle Peninsula Planning District Commission Invites Commuters to Participate in Survey Conducted by Consociate Media


With nearly three-quarters of the Middle Peninsula workforce commuting to and from work on a daily basis, the Middle Peninsula Planning District Commission saw a need in improving the region’s transportation experience and is seeking feedback from daily commuters to do so. The feedback is being collected by Consociate Media…
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The Power of Storytelling: Your Story and the Media


Virginia economic developers have a great story to tell. Period. But with an increasingly diverse media ecosystem – from mass media to social media, bloggers to influencers – where should economic developers focus their efforts? Media relations – that is, developing relationships and harnessing the power of mass media (newspapers,…
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Consociate Media’s Stephanie Heinatz Appointed to GO Virginia Regional Council


Gloucester County businesswoman Stephanie Heinatz has been appointed to the Mary Ball Washington Regional Council of the Virginia Initiative for Growth and Opportunity (GO Virginia). GO Virginia is a bipartisan, business-led economic development initiative that aims to fundamentally change the way Virginia’s regions collaborate on economic and workforce development activities….
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