Category: Blog

This is Us: Meet Consociate Media Partner Rudy Heinatz


If you’re reading this, you probably know a little bit about the work we do at Consociate Media. We’d also like you to know a little about each one of us, too. Here’s another in a series on our team with a look at Rudy Heinatz, who might just convince…
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This is Us: Meet Consociate Media Partner Mark Harris


If you’re reading this, you probably know a little bit about the work we do at Consociate Media. We’d also like you to know a little about each one of us, too. Kicking off the first in a series on our team with a look at Mark Harris, who likes…
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What I’ve Learned Along the Way: Your Employees Are Your Best Ambassadors


I didn’t know anything about being a dental receptionist when I was 15, and the dentist I was working for at the time didn’t make my first-ever job very pleasant. He was embroiled in a contentious divorce, and every time his wife called, I was told to park her on…
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Consociate Media Named One of the 2022 Best Places to Work in Virginia


Consociate Media has been named one of the 2022 Best Places to Work in Virginia by Virginia Business magazine and Best Companies Group, earning the highest ranking of small businesses in the Hampton Roads region. This statewide survey and awards program is designed to identify, recognize and honor the best…
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Why You’ll Feel Good about Weekend Plans at the Williamsburg Winery


Raise your hand if wine is often part of your weekend plans. If you can combine a bottle of American Riesling with an opportunity to support a deserving cause, wouldn’t that be even better? Good news. You can! Support the Habitat for Humanity Peninsula and Greater Williamsburg House that Small…
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What I’ve Learned Along the Way: We Didn’t Start the Fire


Billy Joel might as well have been giving a concert at the University of Missouri that morning. Harry Truman, Doris Day, Red China, Johnnie Ray South Pacific, Walter Winchell, Joe DiMaggio Joe McCarthy, Richard Nixon, Studebaker, television North Korea, South Korea, Marilyn Monroe My Advanced Reporting class was minutes from…
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What I’ve Learned Along the Way – Gratitude is Hard


Being honest here. Gratitude is hard. Sure, being grateful comes easy sitting around the Thanksgiving table with family and friends, a homecooked meal waiting. In a blink the food’s gone, and our feeds are filled with Black Friday tempts and Cyber Monday deals. Then onto the Christmas frenzy of trying…
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What I’ve Learned Along the Way


When you’re told you get to write your own column and you begin by talking about agility with dogs, you wonder if you’ll get the go-ahead to write a second column. Promise you, I’ll make this worth the read. The smartest dog on the planet is my shadow, a 9-pound…
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Make Sure to Use Data in Digital Storytelling


Data matters. But too much data overwhelms. As public relations and marketing specialists, we know that authentic storytelling resonates more than statistics and numbers. But combining both is almost always the best route to go to make your audience engage effectively with your brand. The truth is we remember data…
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Why It Matters that Reporters-turned-PR Pros Speak the Same Language as Their Former Peers


In this era of shrinking newsrooms, seasoned public relations professionals have never been more valuable. It’s no secret that former reporters and editors often transition into careers as PR pros and one of the top skills they bring to the table is media relations. If no one on your staff…
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